Salesforce Certified Platform Strategy Designer (Plat-UX-102) Free Practice Test

Question 1

Cloud Kicks (CK) wants to drive more business, brand loyalty, and product awareness at its retail partner stores. CK would like to have the ability to effectively run promotions and optimize in-store visits.
Which Salesforce product should be recommended for this business need?

A. Marketing Cloud

B. Consumer Goods Cloud

C. Loyalty Cloud

Correct Answer: B

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Question 2

A strategy designer is facilitating a critique on a concept for their company's new loyalty program, and they're getting a lot of subjective feedback representing personal opinions.
What is the most common reason for this, assuming good intent from all participants?

A. The critique does not have the night participants in the room; there are too many dominant personalities.

B. The designer has not properly defined the guidelines for the critique session.

C. The non-designers do not have the skills needed to give effective critique on design work.

Correct Answer: B

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Question 3

Cloud Kicks (CK) is a company of operational excellence However, CK has a hard time bringing innovative ideas to market, because investing In unproven tactics seems risky to its leaders who are used to making decisions based on metrics.
Which approach should a strategy designer take when presenting a new product vision to this group?

A. Conduct a competitive analysis of other products in the same market as the product vision.

B. Identify the biggest questions about the product vision and collect data on prototypes.

C. Run qualitative user research on the product vision and share key feedback with stakeholders.

Correct Answer: B

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Question 4

Cloud Kicks has generated a handful of ideas to solve the challenge of customer dissatisfaction over long waiting periods between order placement and delivery.
Which method should the strategy designer use to help stakeholders decide which ideas to build-

A. Design critique

B. Priority matrix

C. Data analysis

Correct Answer: B

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Question 5

Cloud Kicks wants to launch a campaign that rewards customer behavior by giving away free merchandise, which key business criteria should be ensured?

A. Viability

B. Desirability

C. Feasibility

Correct Answer: A

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Question 6

Cloud Kicks' primary business goal for its new customer acquisition program is to increase diversity.
Which inclusive design tactic should help the company solve problems for the broadest possible audience?

A. Solve for one, extend to many through a persona spectrum.

B. Use Jobs to Be Done to increase empathy with the audience.

C. Hold focus groups with traditionally underrepresented participants.

Correct Answer: A

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Question 7

The design team at Cloud Kicks has created a vision for a new virtual try on tool for its products, which would apply to multiple product lines, brands, and regions.
Which roadmap should the strategy designer create to communicate the planned releases of multiple products in a single view?

A. Product roadmap

B. Portfolio roadmap

C. Strategy roadmap

Correct Answer: B

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Question 8

Cloud Kicks (CK) wants to make sure its customers understand the ion between its prod and its goal of sustainable manufacturing.
CK initiates a project to integrate sustainable messaging into its commerce experience, What should the strategy designer use to ensure the new sustainability messaging is desirable to customers?

A. Customer interviews

B. Content strategy

C. Journey mapping

Correct Answer: A

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Question 9

Cloud Kicks has expanded its business recently by offering customizable footwear and the ability to price bv customer. Along with Sales Cloud, they are looking into additional product options that would help sales reps configure their orders easily.
Which Salesforce product should be considered for this business need?

A. Marketing Cloud

B. Revenue Cloud

C. Commerce Cloud

Correct Answer: B

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Question 10

Cloud Kicks (CK) has noticed that users struggle to find the information they are looking for via the company's website navigation menu. CK's strategy designer asks the design team to revise the menu by co-designing it with end users.
Which technique should be used to do this?

A. Card sorting

B. Heuristic review

C. Consequence scanning

Correct Answer: A

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Question 11

Cloud Kicks (CK) set a goal to improve the sustainability of its business in the coming year. A strategy designer on CK"s team knows the importance of pushing for environmental impact in their latest designs.
What should they do to prepare to measure progress toward this goal?

A. Schedule a workshop with key product stakeholders to brainstorm "how might this new product be more sustainable

B. Only interview customers who value environmentalism to uncover needs from CK's desired customer base of ethical consumers.

C. Create a journey map that extends into pre-purchase and post-use disposal to uncover unseen impacts of the product's lifecycle.

Correct Answer: C

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Question 12

The design team is working on a high-fidelity prototype to create a more enjoyable user experience. The development team is busy and focused on the build, so the design team wants to engage them efficiently.
What is a key reason why they would engage the developer team?

A. To provide design feedback

B. To validate technical limitations

C. To research new features

Correct Answer: B

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Question 13

A strategy designer is working on a project with budget constraints. Many of the variables and decisions are unclear in the early stages of design What should be their approach in terms of bringing skills and talent?

A. Define additional leads for each functional area.

B. Bring in team members with strong problem solving skills.

C. Staff heavily from the development phase until the go to market phase.

Correct Answer: B

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Salesforce Certified Platform Strategy Designer (Plat-UX-102) Free Practice Test