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Download Salesforce : AP-214 Questions & Answers as PDF & Test Software

Last Updated: Aug 02, 2026

No. of Questions: 102 Questions & Answers with Testing Engine

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Salesforce AP-214 Exam Syllabus Topics:

SectionObjectives
Automation and Optimization- Performance measurement
  • 1. Campaign analytics and reporting
    • 2. A/B testing and optimization strategies
      - Automation Studio workflows
      • 1. Scheduled vs event-driven automation
        • 2. Import, query, and segmentation automation
          Marketing Cloud Core Architecture- Salesforce Marketing Cloud ecosystem components
          • 1. Email Studio, Journey Builder, Automation Studio overview
            • 2. Contact data model and Contact Builder fundamentals
              - Data management and integration
              • 1. Data Extensions and relational data design
                • 2. API and system integrations
                  Cross-Channel Journey Design- Journey Builder configuration
                  • 1. Decision splits and engagement logic
                    • 2. Entry sources and audience segmentation
                      - Customer lifecycle orchestration
                      • 1. Multi-step journey optimization
                        • 2. Personalization strategies across channels
                          Email and Messaging Execution- Email Studio operations
                          • 1. Content creation and AMPscript basics
                            • 2. Send classification and deliverability rules
                              - Multi-channel messaging
                              • 1. Triggered and transactional messaging
                                • 2. SMS and push notification integration concepts

                                  Salesforce Marketing Cloud Advanced Cross Channel Accredited Professional Sample Questions:

                                  1. send multiple emails over a period of 3 months with link to download mobile app. If link clicked then send app feature emails else same mails to download mobile app after every 3 days. How would you design this Multiple select?

                                  A) use contact designer
                                  B) use query activity to query _ click and use contact data in journey.
                                  C) use journey with email activities and enagagement split activity
                                  D) use Journey data and not contact data


                                  2. To what types of objects can you do a quick send in distributed marketing, Select multiple

                                  A) Person account, (opportunities, Quick send message records)
                                  B) Lead
                                  C) Contact.


                                  3. A customer wants to send ''Last Chance'' real time triggered messaging to their subscribers when stock of an items gets below 50 units. They want to include a dynamic ''Buy now'' link based on the product with low stock.
                                  Which two APIs would support this use case?
                                  Choose 2 answers

                                  A) Email SOAP API
                                  B) Transactional Message API
                                  C) REST API
                                  D) Journey API


                                  4. What is supported as a managed account in Social Studio?

                                  A) Yelp
                                  B) Amazon
                                  C) Google My Business
                                  D) Reddit


                                  5. What is the primary function of Einstein Copy Insights?

                                  A) Drive higher Mobile App engagement through optimized Push message copy
                                  B) Give insight on Email message copy to understand which text is resonating with Contacts
                                  C) Recommend best copy for web content for blogs, articles, etc.
                                  D) Analyze the subject lines to uncover insights and optimize email engagement


                                  Solutions:

                                  Question # 1
                                  Answer: C,D
                                  Question # 2
                                  Answer: B,C
                                  Question # 3
                                  Answer: B,C
                                  Question # 4
                                  Answer: C
                                  Question # 5
                                  Answer: B

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