IBM SPSS Predictive Analytics Sales Mastery v1 (M2020-229) Free Practice Test

Question 1

Which question is most appropriate to ask when selling SPSS Data Collection?

A. How do you currently deploy your analytics results?

B. Do you have projects where knowing what your customers thought would impact your decisions?

C. Are you able to analyze individual transactions to identify purchase patterns?

D. How consistent is your decision making?

Correct Answer: B

Question 2

What is the major advantage of SPSS Modeler over SAS Base and Enterprise Miner?

A. Structured data mining capabilities.

B. More powerful in the hands of a modeling expert.

C. Support for multiple operating systems.

D. Easy to use interface for business-oriented analysts.

Correct Answer: D

Question 3

Which SPSS product best meets the needs of a call center looking to capture feedback on customer satisfaction?

A. SPSS Decision Management

B. SPSS Data Collection

C. SPSS Collaboration and Deployment Services

D. SPSS Statistics

Correct Answer: B

Question 4

Which SPSS capability is best suited for a retailer looking to discover the most effective product combinations?

A. Campaign Insight and Offer Optimization

B. Predictive Maintenance

C. Market Basket Analysis

D. Customer Retention and Growth

Correct Answer: C

Question 5

Which organization is the best prospect for SPSS Statistics?

A. A retail chain looking to build predictive models.

B. A government institution looking to validate policy assumptions.

C. A research group looking to craft multi-channel surveys.

D. An insurance company looking for new ways to retain profitable customers.

Correct Answer: B

Welcome to TestSimulate